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Episode 61

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Published on:

9th Aug 2022

Adam Schafer | The Business Behind Mind Pump Featuring Doug Egge

In this episode of The Higher Standard, Chris and Co-Host Saied travel to San Jose, California to sit down with Adam Schafer and Doug Egge of Mind Pump Media. Join us for an engaging conversation about the development of Mind Pump and how Adam and Doug have been able to promote and sustain authentic business growth. Adam and Doug are co-hosts of one of the top-rated health and fitness podcasts exposing the raw truth about health, fitness, nutrition and more. Adam and Doug along with their partners Sal and Justin also promote health through their various MAPS Fitness programs.

Adam shares how he got into the digital fitness industry and what it’s like partnering with three other alpha personalities. He discusses the nearly divine intervention that led to a dinner table conversation bringing these four business leaders from various walks of life together to form Mind Pump Media, MAPS Fitness products, and Mind Pump Investments. You will learn about how they develop and scale their businesses and why their passion for the work is as great today as ever.

Join Chris, Saied, Adam and Doug as they discuss growing business in an organic and authentic way. You will learn why Adam turns away nearly 80% of requests for sponsorship and partnership, how their business model varies from their top competitors, and the principles and values they weave throughout every part of the business. 

Additionally Adam, Chris, and Saied discuss wealth building and the critical role of passive income. They discuss real estate investments and tips to consider when building wealth through cash flow. Adam talks about how he chooses realtors and other major decisions he makes to set his investments up for success.

Adam also shares his content creation strategy. He discusses his reluctance to use click-bait advertising yet how he employs this strategy to actually provide meaningful content. You will also learn how Adam’s and the team leverages the varying ideas and opinions of each partner to make group decisions and get behind a vision together.

This is a show you do not want to miss! Join Chris, Saied, Adam and Doug for this fascinating conversation.

Enjoy!

What You’ll Learn in this Show:

  • How Adam and his partners developed Mind Pump Media, MAPS Fitness products, and Mind Pump Investments.
  • The benefit of organic and authentic growth and how it has been pivotal in the success of Mind Pump Media and MAPS Fitness products
  • Experience-based tips on building wealth through passive income, real estate investments and cash flow.
  • An interesting story about a misunderstanding between Adam and Chris that turned into this episode.
  • And so much more…

Resources:

Adam’s Instagram

Doug’s Instagram

Mind Pump Instagram

Mind Pump Media

Mind Pump Podcast

Chris' Instagram

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About the Podcast

The Higher Standard
This isn’t a different standard, it’s the higher standard.
Welcome to the Higher Standard Podcast, where we give you ultra-premium, unfiltered truth when it comes to building your wealth and curating the lifestyle of your dreams. Your hosts; Chris Naghibi and Saied Omar here to help you distill the immense amount of information and disinformation out there on the interwebs and give you the opportunity to choose a higher standard for yourself. Sit back, relax your mind and get ready for a different kind of podcast where we elevate your baseline with crispy high-resolution audio. This isn't a different standard. It's the higher standard.

About your host

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Christopher Naghibi

Christopher M. Naghibi is the host and founder of The Higher Standard podcast — a rapidly growing media platform delivering unfiltered financial literacy, real-world entrepreneurship lessons and economic commentary for the modern era.

After nearly two decades in banking, including his most recent role as Executive Vice President and Chief Operating Officer of First Foundation Bank (NYSE: FFWM), Christopher stepped away from corporate life to build a brand rooted in truth, transparency, and modern money insights. While at First Foundation, he had executive oversight of credit, product development, depository services, retail banking, loan servicing, and commercial operations. His leadership helped scale the bank’s presence in multiple national markets from $0 to over $13 billion.

Christopher is a licensed attorney, real estate broker, and general building contractor (Class B), and he brings a rare blend of legal, operational and real estate expertise to everything he does. His early career spanned diverse lending platforms, including multifamily, commercial, private banking, and middle market lending — holding key roles at Impac Commercial Capital Corporation, U.S. Financial Services & Residential Realty, and First Fidelity Funding.

In addition to his media work, Christopher is the CEO of Black Crown Inc. and Black Crown Law APC, which oversee his private holdings and legal affairs.

He holds a Juris Doctorate from Trinity Law School, an MBA from American Heritage University, and two bachelor degrees. He is also a graduate of the Yale School of Management’s Global Executive Leadership Program.

A published author and sought-after speaker (unless it’s his son’s birthday), Christopher continues to advocate for financial empowerment. He’s worked pro bono with families in need, helped craft affordable housing programs through Habitat for Humanity, and was a founding board member of She Built This City — helping spark interest in construction and trades for women of all ages.